Creating a Digital Product Road Map

Digital products are intangible – most only live on someone’s computer – but the potential revenue stream they can create is very real. Digital products include e-books, which are downloadable digital versions of a printed book, online training courses, and as we all know, a growing selection of software and applications for mobile devices.

It’s true that digital products can be a lucrative and successful means to start a new business, particularly if you’re developing something that will fulfill a genuine need.  But, with all the digital products coming to market and with the digital environment constantly changing, how do you make yours stand out in the ever-expanding online universe?

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